The short answer: working price ranges
My minimum budget for a complete custom project is ₽50,000. A landing page usually sits between ₽50,000 and ₽80,000, a portfolio between ₽60,000 and ₽100,000, and a multi-page website between ₽90,000 and ₽160,000. An online store typically starts around ₽140,000 because of catalogue, product and checkout flows.
These are scope ranges, not prices per block. Two single-page websites can differ significantly when one needs only a clear structure and form while another requires positioning, custom graphics, a quiz, CRM and multiple user paths.
- Landing page: ₽50,000–80,000
- Portfolio: ₽60,000–100,000
- Multi-page website: ₽90,000–160,000
- Online store: ₽140,000–260,000
What changes the price most
The first variable is content readiness. If positioning, copy and imagery already exist, the project can move to wireframes quickly. If the offer needs to be clarified and services need a stronger hierarchy, the work starts before visual design.
The second variable is the number of unique flows. Service pages, catalogues, filters, quizzes and checkout each require different levels of design. Visual originality, responsive behaviour, animation and integrations add further layers.
- Unique pages and states
- Copy and content readiness
- Identity and custom graphics
- Motion and responsive complexity
- CRM, payments, bots and other integrations
What a full-cycle project includes
I run the project myself, so the structure does not get lost between different contractors. The core cycle includes the brief, page map, wireframe, visual concept, all key screens, mobile layouts and three revision rounds.
Then I build on the most suitable no-code platform, connect the forms and check the main journeys. Before launch, I prepare metadata and headings, sitemap and robots, optimise images and connect analytics.
How to reduce the budget safely
The safest option is to make the first release smaller: one core offer, one primary conversion path and the minimum integrations. Secondary pages can be added once the website is live and collecting data.
Do not cut the mobile version, information structure or form testing. Those elements directly affect whether visitors understand the offer and can enquire. A compact but coherent launch is more useful than a large fragmented site.
Short answers
Can a website cost less than ₽50,000?+
My minimum for a complete project with custom structure and design is ₽50,000. A smaller audit or wireframe-only task can be discussed separately.
How accurate is the website estimator?+
It shows a realistic working range. The fixed quote follows a short conversation about page count, content and integrations.
How is payment structured?+
The standard upfront payment is 50%. The remaining amount is paid according to the agreed project stages before handover and launch.